01 Challenge
The product problem
Architects, estates teams and councils often assess sites using disconnected maps, reports and 3D tools. The opportunity was to create one browser workspace where a proposal could be measured, placed and discussed in its real context.
02 Approach
Turning complexity into a usable product
I shaped the product around four jobs: inspect site intelligence, measure plots, place proposal volumes and communicate impact. This keeps the broad digital-twin capability tied to recognisable planning tasks.
03 Execution
What I designed and built
The POC combines selectable buildings and plots, open-map attributes, elevation-aware measurement, CSV/report outputs and 3D proposal placement. It is positioned as a Simam Digital demonstration with a path toward future BIM and client-data integrations.
04 Outcome
What the POC proves
World Planning Twin demonstrates how complex spatial workflows can become accessible through the browser. It provides a credible basis for stakeholder discovery while showing practical 3D frontend, mapping and product-architecture skills.